Google logo with a colorful G letter. Google Business Ranking, Google Profile SEO, Business Google

Google Business Profile Optimization

Maximize your visibility with our Google Business Profile Optimization services. We optimize your profile with the right categories, keywords, photos, posts, and reviews to help your business rank higher, attract more local customers, and generate consistent leads.

Phase 1

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Phase 1: Audit & Foundation Setup

  1. Business Profile Audit

    • Review existing GBP setup for accuracy and completeness.

    • Check for duplicate or suspended listings.

    • Evaluate current categories, services, and business information.

  2. Core Information Setup

    • Ensure NAP consistency (Name, Address, Phone number).

    • Add business hours, holiday hours, and contact details.

    • Select and confirm the most relevant primary and secondary categories.

  3. Verification & Access

    • Confirm Google Business Profile ownership and verification.

    • Assign proper access roles for team or agency management.

  4. Keyword Research & Strategy

    • Identify target local keywords for services and areas served.

    • Map keywords to categories, descriptions, and future content.

  5. Competitor Benchmarking

    • Analyze top-ranking competitors in the area.

    • Document differences in categories, reviews, photos, and posting frequency.

  6. Baseline Reporting

    • Record current profile insights: searches, calls, directions, and website clicks.

    • Establish benchmarks for measuring improvements in future phases.

Phase 2

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Phase 2: Content & Engagement Optimization

  1. Profile Content Expansion

    • Adding detailed service descriptions, service areas, and business attributes.

    • Uploading keyword-rich business descriptions for better local search relevance.

  2. Photo & Video Optimization

    • Uploading high-quality, geo-tagged photos and short videos to improve visibility.

    • Categorizing media into services, team, interior/exterior, and project work.

  3. Google Posts & Updates

    • Publishing regular posts (offers, updates, events, and service highlights) to drive engagement.

    • Ensuring each post uses local keywords and strong calls to action.

  4. Review Strategy Setup

    • Encouraging customers to leave authentic reviews.

    • Implementing review response templates to build trust and improve ranking.

  5. Initial Performance Tracking

    • Monitoring insights (search views, calls, directions, website clicks).

    • Establishing benchmarks to measure growth in future phases.

Client Results

A presentation slide titled 'Client Results and Testimonials' showing statistics on increased profile interactions and calls from mobile detailing services in Lawrenceville, GA, with screenshots of Google search results and performance graphs. SEO
Screenshot of client results and testimonials for Dr. One Aerial Photography, including map, reviews, and performance analytics. Google Performance Analytics, Google Profile Optimization, Google Profile SEO
Screenshot showing client results and testimonials for a mobile detailing service in Palm Beach County, FL. It displays key analytics such as 654 business profile interactions, 518 website clicks, and 136 total calls over a specified period, with graphs and performance metrics.
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Three people working together around a laptop at a small table in an office setting, with a potted plant nearby and colorful wall panels behind them.
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